Pharma Serialization & Supply Chain 2025

15th Annual Pharma Serialization & Supply Chain 2025

Speakers

MOUSSA T

INTERPOL

KAREN LEYSEN

Johnson & Johnson

LORRAINE G

Jazz Pharmaceuticals

ROSALINDA D

Johnson & Johnson

PHILIP C

Daiichi Sankyo

KWEE LAN TAN

Boehringer Ingelheim

DMYTRO LURYE

Medicines for Europe

FRANK G

Bayer

Remi T D

Systech

VALERIA D

ApiraSol

Meta He

Beijing Acctrue Technology

GREGOIRE S

Spectral Engines

MIRIAM HAAF

Pharma Now

DIRENC B

Gun + Partners

NADINE L

Schreiner Group

VLADIMIR S

Sopharma

NIGEL CRYER

Bluciela-Lifesciences

"Serialization, Track & Trace, Anti-Counterfeit, Supply Chain, Packaging & Labelling"

Conference Schedule

Meet to learn and network with your conference colleagues.

SURYANARAYANA R

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08:30 – Coffee and registration

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09:00 – Morning Chair’s opening remarks

NIGEL CRYER, Managing Director, Bluciela-Lifesciences (Former Deputy Director Global Audit, Sanofi Pasteur)

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SERIALISATION – TRACK & TRACE

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09:10 – Is the QR Code the Death of the GS1 DataMatrix Code? – 2025 Edition

•   Ways to access electronic Product Information (ePI) via barcode scanning
•   Can Apple and Google help?
•   How can batch-specific ePI be managed?
•   Making ePI a reality: What’s next?

STEFAN ARTLICH, Director & Global Process Owner ‘Track&Trace’, Bayer

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SUPPLY CHAIN

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09:50 – Supply Chain: Drive Business Results from Strategy to Execution

•   Supply Chain as CEO’s co-pilot
•   Driving Growth, Profitability, and Capital Efficiency
•   Making supply chains more resilient
•   Adapting to changes in demand patterns, business environment
•   Digital Supply Chain beyond buzzwords

VINEET KHANNA, Former Senior VP, Global Head of Supply Chain, Nestle

10:20 - Revolutionizing Pharma Supply Chains: Serialization, Brand Protection and Patient Safety

•   Serialization Solutions: Learn how transparency helps ensure compliance and detect counterfeit medicines.
•   AI-Driven Protection: Leverage AI to enhance brand safety, supply chain visibility and combat counterfeit risks.
•   Patient Safety First: See how digital transformation can help confirm medicine authenticity and quality across the supply chain.
•   Success Stories: Explore real-world examples of improving safety, trust and brand protection.

REMI TURBET DELOF, Global Strategic Account Manager, Systech

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10:50 – Morning Coffee & Networking

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11:20 – Keynote Panel Discussion: Building a reliable and sustainable supply chain to fight the fake

•   Securing the future – The new way forward for Pharma Supply Chain
•   Optimizing your pharma supply chain for sustainability
•   Ways to make your supply chain more resilient
•   Establishing good partnerships with key suppliers
•   Plan for potential disruptions and have exit plans
•   What governments can do to support resilience in the Pharma supply chain
•   Overcoming supply chain challenges and actionable steps to increase efficiency

Moderator
NIGEL CRYER, Managing Director, Bluciela-Lifescience(Former Deputy Director Global Audit, Sanofi Pasteur)

Panellists
VINEET KHANNA, Former Senior VP, Global Head of Supply Chain, Nestle
MONIKA DERECQUE-POIS, Founding Member, HCI - Healthcare Chain Institute
MUELLER CHRISTIAN, Global Serialization Expert, Roche

OLUSEGUN ADETUNJI, Global External Manufacturing & Supplier Stream Lead, Sanofi
NADINE LAMPKA, Senior Product Manager Pharma-Security, Schreiner Group

12:10 – Sustainability - how good are we really? Are there more areas to focus on?

PHILIP COETZEE, Director CMO Management, Daiichi Sankyo

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12:40 – Networking luncheon / Exhibition Visit

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FIGHTING FAKES – BRAND PROTECTION

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13:40 – Fight the FAKE – Protect the public

•   Worldwide illicit trade – a growing concern
•   The growing online threats – are we underestimating?
•   Building effective brand protection strategies
•   Leveraging partnerships & raising awareness – a force multiplier
•   Online to offline case study
•   Challenges and future prospects

KAREN LEYSEN, Director, Global Brand Protection, Europe, Middle East & Africa (EMEA), Johnson & Johnson
DIRENC BADA, Managing Associate, Gun + Partners

RISHI JAIN

14:10 – Serialization and digitalization enabling the secure Smart supply chain

FREDERIC MENARDO, Head - Smart Supply chain EMEA, NNIT

RISHI JAIN

14:30 – Expanding EMVS: Onboarding Greece, Italy, and Future Prospects for Ukraine

•   Greece’s integration into the EMVS.
•   Italy’s onboarding.
•   Ukraine’s potential inclusion: Regulatory landscape and expected impact.

DMYTRO LURYE, Project Manager, Medicines for Europe

15:00 – Illicit-Trade in the Pharmaceutical Sector: how Supply Chain intelligence helps to investigate counterfeit products and uncover criminal networks

•   Use of customs data to investigate illicit supply chains and disrupt organized criminal networks
•   Criminal operations across different jurisdictions
•   Misdeclaration

VALERIA DEMIRCI, Brand Protection Consultant, ApiraSol

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15:20 – Afternoon coffee & Networking

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SCM

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15:40 – Unlock the Power of Large Language Models

Join us for an insightful talk on the value of LLMs for big companies. Learn how to build a roadmap for successful implementation and overcome hurdles associated with this transformative technology. Gain practical lessons from real-world examples, empowering you to maximize the potential of LLMs and drive success in your organization.
•   Use cases for LLMs in supply chain management
•   Hurdles and lessons learned of building a use case road map for LLMs
•   Change management activities to encourage and enable your organization

FRANK GIROUX, Digital SCM Transformation Manager, Bayer

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16:10 – Mobile Analytical Anticounterfeiting Drug Screening Device for Patient Safety

GREGOIRE SAGET, Product Conformity Specialist, Spectral Engines

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REGULATORY

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16:30 – How can products be delivered on time and in full compliance with regulatory requirements under time pressure?

•   “Challenges and Opportunities: Navigating the Regulatory Landscape”
•   “Strategies for Successful Implementation: Overcoming Regulatory Hurdles”

KWEE LAN TAN, Regional Regulatory Lead, Emerging Markets, Boehringer Ingelheim

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17:00 – Chairperson’s closing remarks and end of conference

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17:10 – 18:30 – Networking Drinks Session

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08:30 – Coffee and registration

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09:00 – Morning Chair’s opening remarks

NIGEL CRYER, Managing Director, Bluciela-Lifesciences (Former Deputy Director Global Audit, Sanofi Pasteur)

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09:10 – Enhancing Drug Distribution Security: Why Standards Matter

• Security and interoperability through technology standards
• Implementing industry-driven standards
• Learnings from the US pharmaceutical ecosystem

CHRISTIANE WIRRIG, Customer Success Manager, Spherity, (Co-Chair Policy, OCI)

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09:40 – Relevance and Power of the Business Case

•   The Business Case Blueprint: Impactful, Convincing and Comprehensive
•   From Idea to Impact: Unlocking the True Power of a Business Case
•   Mastering the Art of Persuasion: Building a Business Case That Delivers
•   Anti-Counterfeiting and Beyond: Is There a Business Case Worth Pursuing?

HEIKO TREFZGER, Product Manager Data & Insights, Roche

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SERIALIZATION, TRACK & TRACE

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10:10 – Panel Discussion with experts - Challenges and Solutions in Pharma Serialisation and Track & Trace

•   Counterfeit Protection with Serialization and Track & Trace
•   How can a global serialization project be successfully and efficiently implemented?
•   Uncover strategies for implementing a dependable, secure serialisation improvement plan.
•   Unlocking Efficiency - How Digital Transformation and Serialisation Drive Global Effectiveness in Pharma Manufacturing
•   What are the current requirements to follow in serialisation? How to ensure that you are up to date with all global traceability regulations?
•   How can the Track & Trace process be optimized?
•   How can long-term successful serialisation strategies be created?
•   Practical approach to implementing a serialisation solution – Challenges and Solutions

Moderator
NIGEL CRYER, Managing Director, Bluciela-Lifesciences (Former Deputy Director Global Audit, Sanofi Pasteur)

Panellists
LORRAINE GUILDEA, Associate Director Supply Chain – Serialisation, Jazz Pharmaceuticals
ROSALINDA DEVOS, Director, Digital Identification & Traceability, Johnson & Johnson

MARTINA LUPANO, IT Product Manager -Global Manufacturing Execution System, Roche
AMIT DESHPANDE, Serialization, Product Track & Trace Lead, Sandoz
VLADIMIR SAPUNDZHIEV, Software Architect for Track & Trace Solutions, Sopharma
CHRISTIANE WIRRIG, Customer Success Manager, Spherity (Co-Chair Policy, OCI)

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11:00 – Morning Coffee & Networking

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INTERPOL FIGHTS PHARMA CRIME

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11:30 - INTERPOL’s mandate in fighting against pharmaceutical crime

•   What is the role of INTERPOL in this crime area ?
•   How INTERPOL interacts with other entities to tackle pharma crime ?
•   What are the relevant results ?
•   Focus on ops PANGEA
•   What are the challenges ?
•   What are the prospects for INTERPOL ?

MOUSSA THIOMBIANO, Criminal Intelligence Officer, Public Health and Pharmaceutical Crime Unit, IGGH Programme, INTERPOL

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12:10 – Strategic Timing for Implementation of GS1 Standards in Chinese Pharmaceutical Market

•   Overview of the Chinese Pharmaceutical Market
•   Why GS1 Standards Are Essential in Pharmaceuticals in China (Serialization, Traceability and Compliance with Regulations)
•   Strategic Timing for Implementation
•   Challenges in the Chinese Pharmaceutical Market
•   Long-term Benefits of GS1 Standards in China
•   Customer Cases for GS1 Usage in the Chinese Market
•   Call to action: Pharmaceuticals need to start the implementation process now to stay ahead in the evolving market

META HE, Global Business Manager Track & Trace, Beijing Acctrue Technology

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12:30 – Networking luncheon / Exhibition Visit

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13:20 – From production to patient – Improving the efficiency of the healthcare value chain

•   Bridging Silos and Fostering Collaboration
•   Digital Transformation and Technology Integration
•   Providing better predictability and visibility
•   Embedding Sustainability into the Healthcare Value Chain

MONIKA DERECQUE-POIS, Founding Member, HCI - Healthcare Chain Institute

13:50 – Securing patient safety: enhancing reliability and robustness of the EMVS

•   Performance and effectiveness of the EMVS in preventing falsified medicines from reaching patients
•   Actions to enhance monitoring and detection of falsified medicines
•   Challenges ahead to ensure a fit for purpose system

SONIA QUEIROS, COO, European Medicines Verification Organisation (EMVO)

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SCM – AI & AUTOMATION

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14:20 – Navigating Pharma Supply Chain Transformation through AI & Automation

•   Harnessing AI for End-to-End Supply Chain Visibility: How AI and advanced analytics enhance transparency from manufacturing to last-mile delivery, improving risk management and data-driven decision-making.
•   Scalability of Automation in Complex Supply Chains: integration of AI Co-Pilots in accelerating automation implementations to streamline processes, reduce manual intervention, and improve service levels across the pharmaceutical supply chain.
•   1-2 Real-world Use Cases: practical examples showcasing how AI and automation have transformed supply chain operations, including demand forecasting, and reducing lead-time volatility through process mining.

MIRIAM HAAF, Member of the Board of Advisors, Pharma Now

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14:50 – 15:00 – Chairperson’s closing remarks / Evening networking Coffee / Tea

Sponsors & Partners

We wouldn’t be able to host our conferences without help from these amazing companies. A huge thanks to all our sponsors and partners!

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CONCEPTUALISED BY

Clocate

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A huge thanks to all our sponsors, attendees and partners!

Venue Details

Venue:

DoubleTree by Hilton Brussels City, Belgium

Address: Ginestestraat 3 Rue Gineste,
          1210 Brussels, Belgium

Phone : +32 2 203 62 00

Pricing

Standard Price 1 Delegate
£1299 + VAT

VAT# BE 1012.836.48

Group Discount – 3 Delegates for the price of 2
£2598 + VAT

VAT# BE 1012.836.48

Please contact us  if you are having trouble with ticket purchase:
Piyush Patel
piyush@virtueinsightevents.com
+44 20 3509 3779

 

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Attendee List

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Dipesh k

Email: info@dkcreative.ca

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Siddhaarth

Email: siddhaarthvi@gmail.com

  • Date : 20 February 2025
  • Time : 9:30 am - 6:00 pm (Asia/Kolkata)
  • Venue : UK & Europe

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